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Our Services
Please select from the services below to learn more about our capabilities.
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Companies need a marketing firm that knows how to do more than create pretty pictures.
They need an agency that is as committed to their bottom line as they are. MillerPierce
brings the best of the consulting and advertising worlds together into an agency
that can develop your strategy, execute the right tactics and measure results.
We call this the forest and the trees philosophy. Let us show you how it
can take you down the right path.
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Audiovisual Services
MillerPierce does not outsource our audiovisual work. Let us manage and execute
the entire process from scripting to shooting to replication in order to bring your
brand to life.
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Applications
Commercials
Case studies and promotional videos
Training modules and sales tools
Tradeshow presentations
YouTube Execution
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Consulting
There is no doubt that business will never be “usual” again. That is why you need
a business partner who has the ability to proactively identify the issues and create
solutions with disciplined efficiency.
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Applications
Situation Assessment
Corporation-wide Strategy Development
Brand Strategy Development
New Market/Channel Development
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Creative Solutions
MillerPierce’s award-winning creative team tackles all forms of marketing communications,
ranging from traditional media to the latest electronic media outlets. In line with
our data-driven approach, our creative professionals will absorb the research and
develop images and copy that resonate with your target markets.
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Applications
Corporate Identity
Brand Creation
Logo Design
Advertising
Direct Mail and E-mail Campaigns
Marketing and Sales Collateral
Copywriting
Customer Packaging
Web Design
Interactive Multimedia
Video
Print Production Services
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Direct Mail and E-Mail Management
Not only can we create your direct mail, MillerPierce can help manage the mailing
process to make your program as cost-effective as possible.
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Applications
Variable-data Printing
Database Integration
List Management
Bulk Mail Services
Tracking/Performance Measurement
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Events/Tradeshows
Events give companies that chance to interact face-to-face with their prospects
and customers. Let MillerPierce help you make those meetings memorable.
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Applications
Booth Identity
Theme Development
Interactive Displays
Lead Capture and Management
Booth Staffing
Event Planning
Onsite Product Research
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Fulfillment
As part of our full-service portfolio, MillerPierce offers fulfillment capabilities,
allowing us to house, manage, send and track your literature or products, on demand.
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Applications
On-site Warehouse
Inventory Management
Bulk Direct Mail
Sample Requests
Variable-data
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Interactive Media
Our developers use the latest tools, like Flash and Adobe Flex/AIR, to promote interaction
with your target markets. Whether you want your customers to have fun playing a
game or your sales team to be educated about the latest product, we can create customized
interactive media to reach your goals.
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Applications
Touchscreen Kiosks
Training Modules
Game Development
Web-based Online/Offline Applications
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Lead Management/MPM
Marketing programs have brought leads in the door, now they must be sheltered through
to a sale.
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Applications
Propriety tools for tracking lead and sales
Sales promotional programs
Customer trial programs
Voice of the Market feedback
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Market Research
Research should serve as the backbone for a company’s strategic direction, from
product development to new market penetration, from customer satisfaction to employee
retention. MillerPierce brings tenured research staff to help you develop, execute
and analyze any sized research project.
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Applications
Brand Equity
New Product Development
NPS Excel™
Focus Groups
Field Testing
Quantitative/Qualitative
Modeling
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Public Relations
Consumers buy from companies they trust, and MillerPierce realizes your company’s
image is an integral part of your brand. We will proactively managed public perception,
helping to build lasting relationships and promoting loyal customers.
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Applications
Media Relations
Issues Management
Internal Communications
Social Networking
Community Relations
Fundraising
Public Education/Awareness Campaigns
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Technology Services (IT)
Not only can MillerPierce provide ideas on how to use technology to reach your markets,
our team of experienced IT professionals can help you implement and manage the technical
aspects of these tactics.
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Applications
Application Development
Programming
Database Management
Server Management
Data Modeling
Website Domain Hosting
E-mail Hosting
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Web Development and Optimization
The MillerPierce web development team utilizes Web 2.0 tools such as Flash, multiple
programming languages, streaming video, database-driven content, and more to build
easy-to-navigate sites that keep visitors engaged. MillerPierce also has an on-staff,
certified, SEO consultant to measure the traffic patterns and provide direction
on connecting with your target markets via the web.
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Applications
Creative Strategy and Execution
Programming (PHP, .NET, Javascript)
Campaign Code Tracking
Database-driven Content
SEO/SEM
Flash Utilization
E-commerce solutions
Pay-per-click advertising
Blogging services
Website Domain Hosting
E-mail Hosting
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